TRUE is the first zero waste certification program dedicated to measuring, improving and recognizing zero waste performance by encouraging the adoption of sustainable resource management and waste reduction practices which contribute to positive environmental, health and economic outcomes.
TRUE DESIGNS FOR SUSTAINABLE RESOURCE MANAGEMENT
TRUE is the first zero waste certification program dedicated to measuring, improving and recognizing zero waste performance by encouraging the adoption of sustainable waste management and reduction practices which contribute to positive environmental, health and economic outcomes.
The transition to a truly circular economy will require us to challenge everything we’ve been taught about waste and begin viewing our materials or trash as a resource or an opportunity rather than something to simply discard. TRUE:
- Is designed to help guide this transition by supporting businesses and communities in re-thinking old assumptions and re-designing processes to ensure that all resources are valued for their highest and best use.
- Promotes a whole systems approach aimed at changing how materials flow through society, resulting in no waste. It focuses on upstream efforts including redesign, reduce and reuse and is not limited to downstream efforts.
- Operates with the goal to divert all solid waste from the landfill, incineration and the environment. Facilities achieve certification by meeting an average of 90% or greater overall waste diversion over a period of 12 months, as well as implementing minimum program requirements within the TRUE Rating System.
Who is using TRUE?
Currently, there are more than 250 registered and certified projects, totaling more than 107 million square feet of space across 18 countries participating in TRUE.
Global organizations are deploying TRUE as their zero waste management system to standardize implementation practices in their operations and streamline their educational efforts to onboard their staff. This includes Colgate-Palmolive, which has certified 17 manufacturing facilities in nine countries on four continents to TRUE and has committed to certifying 100% of their global operations to TRUE.
Projects that certified to TRUE during the years 2018-2020 had an average diversion rate of 97% and a combined estimated 1.4 million tons of waste diverted.